As a researcher:

• You can find out who is citing you, and how many citations an article or an author has received. You can also analyze citations for a particular journal issue, volume or year.
• You can use this information to complete grant or other applications quickly and easily.
• You can use the refine results overview to quickly see the main journals, disciplines and authors that publish in your area of interest.
• You may uncover important and relevant articles that you may otherwise miss.
• You can check out the work and citations of other authors.
• You can click on the cited by and reference links to track research trends and make connections. You can do this within or across disciplines you are interested in.

As an editor:

• You can find and evaluate referees and authors for review papers and thematic issues.
• You can identify and contact potential editorial board members.
• You can monitor journal trends, for example by comparing the current aims and scope of a journal with citation patterns to see if a shift has occurred.
• You can review the performance and coverage of new journals quickly, and at your desktop without waiting for them to be indexed in other databases. New journals are covered and citation links created to and from them on a regular basis.

As a librarian:

• You can offer an easy-to-use, reliable abstract and citation database to your users.
• You can link your users quickly and accurately to the full-text articles you've invested in.
• You can increase the visibility of and access to other library resources.
• You can ensure your users search peer-reviewed, indexed content.
• You can analyze highly-cited articles to inform your collection management decisions.